5 Easy Tips to Make Exterior Business Signs More Effective
“Signs, Signs Everywhere a Sign…” sang The Five Man Electrical Band. They have a point. Today there seems to be signs everywhere. So, how can
One of the most essential sign types to have in any industry in Louisville is directional signage. Also known as wayfinding signs, these are used to guide visitors to where they need to go.
In a building that is vast and has a lot of hallways and corners, it is especially helpful to have directional signs. These ensure customers navigate your space with ease.
Wayfinding Arrow Signs
These signs are primarily used to give directions to your customers. These can include arrows that point to key areas in your building.
Buildings use these to guide customers to fire exits, restrooms, and the like. Retail stores make it easy for customers to find check-out counters or different store departments using these signs.
Directional Outdoor Signs
We may be most familiar with indoor signs for wayfinding. However, these are also useful for your outdoor space. For example, directional traffic signs help customers find their way around outside your space.
These can include arrows that lead drivers to the entrance of your parking area. You can also have arrows that indicate how customers can exit your facility.
Identification Signs
These signs are useful for offices and multi-tenant buildings. Identification signs help indicate a room or office’s occupant.
These help customers know if they reached the right place. It also helps avoid any confusion or frustration if they enter a room by mistake because of a lack of signage.
Wayfinding ADA Signs
Directional signage is one of the signs that need to adhere to ADA guidelines. These signs make it easy for people with disabilities to move around your space. They make your space more accessible. Customers can feel safer and more comfortable with proper wayfinding ADA signs around.
Imagine how frustrating it is for customers to keep running around your facility without a clear idea of where to go. Custom directional signs ensure customers of a positive and pleasant experience each time. These also make their business transactions as efficient as possible.
These signs are convenient, especially in large spaces like airports and supermalls in Louisville. Directional arrow signs make it easy to find essential areas like:
These signs are particularly helpful in crowded places like events and trade shows. Event directional signs aid in controlling foot traffic, making things clearer and more organized.
Aside from providing directions, personalized directional signs also help you boost your brand. Customers usually look for these signs to help them navigate your space. Since these are constantly looked at, it provides the perfect branding opportunity.
There are pre-made signs available for you to purchase. However, a directional sign company in Louisville can help you with a customized sign. This lets you create designs that match your brand theme and colors. You can also include your company logo for better branding.
This way, customers get more familiar with your brand. Also, seeing your custom signs tell customers how you value attention to detail within your company.
With the various signs occupying your facility, it is important to make sure that your directional signage stands out. This lets you maximize their use to your advantage.
Let us look at a few tips for an effective sign design:
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“Signs, Signs Everywhere a Sign…” sang The Five Man Electrical Band. They have a point. Today there seems to be signs everywhere. So, how can
“He who hesitates in lost” is a saying adapted from Joseph Addison’s play Cato. If visitors to your business, museum, gallery, or medical center are
With Louisville Custom Signs, you can expect excellent service to create high-quality signs for your business. We are a wayfinding sign company in Louisville that aims to fulfill your various signage needs.
Our team only uses the best materials as well as advanced technology to make your signs. This enables us to deliver vibrant, long-lasting signs that can benefit your business for years.
Our sign experts are ready to help you come up with the right designs for your brand. These will not only help your customers easily find their way. These will also make your business stand out. Contact us today and get a free estimate!
Directional signs are any type of sign that give out instructions and directions to help people get from point A to point B easily. They usually have text, arrows, and symbols that are easily understood by many. These signs are always visible and can be found on walls, floors, and ceilings.
Directional signs have several purposes. They are primarily there to give directions so people can find their way around. However, they are important identification markers, letting you know where you are in the building or facility. These signs also give important instructions to maintain safety and keep your business more organized.
Directional signs can be done in different ways to ensure they are effective. It’s important to keep any text short and simple so people can understand the sign at first glance. Using familiar symbols, like universal pictograms, is necessary for clarity. Also, make sure to follow ADA guidelines when creating your signs.
The size of directional signs can vary depending on the type of sign and where they are located. A good rule of thumb is to keep the font size at 2.54 cm for every 10 feet of viewing distance. This makes sure your signs can be read even from afar.
The color of directional signs used for buildings and facilities can vary depending on the type of sign you choose. You can design your directional signs to match your brand colors. However, for safety and regulatory signs, you must use colors according to OSHA and National Fire Protection Association standards.
Posting directional signs largely depends on the type of sign you choose. Some signs can be mounted on the wall, hung from the ceiling, or installed on your floor spaces.
Acrylic signs, for instance, are usually posted using stand-offs while vinyl wall lettering is applied directly onto the wall surface.
Directional signage is important because they help people navigate a building or facility. This avoids having anyone run around in circles trying to find their way around your space. Directional signs keep your business more organized. This enables visitors and customers to have a more efficient and comfortable visit each time.
When it comes to outdoor directional signs for your business, it is important to keep them within your private property. The entire sign, including its overhang and landscaping, cannot be installed on the highway right of way. To make sure, always consult your local laws regarding signage installation within your city.
Every building or facility needs to use wayfinding signs. They are necessary, whether you are a business, institution, or government facility. Not only that, directional signs are crucial in every city or community. Wherever you are, you need directions to know where you are, what do to, and where you’re going.
Louisville Custom Signs is your trusted source for business signs for small and medium businesses in Kentucky. If you’re a new business or if you are looking to refresh any of your signage inside or outside your office, retail space, church or public space, we can help you design, plan and install any type of sign. Whether it’s a yard sign for your event or you’re looking for fleet wraps for your delivery vans, our experts are ready to help you. When you need a signage partner in Clarksville, Louisville or Shelbyville, give the experts at Louisville Custom Signs a call.
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