Floor signs and graphics are an often-underutilized marketing tool that can offer a wide range of benefits for businesses. These are large, printed decals that are designed to be placed on the floor. They are usually used in retail settings to highlight products or sales. However, they can also be used in other environments such as trade shows, museums, and office buildings in Louisville, KY.
These signs are extremely versatile marketing tools that can be used in a variety of ways to achieve different objectives. Below, we’ll explore some of the many benefits that interior and exterior floor graphics can offer businesses.
The Benefits of Custom Floor Signs
- Increased visibility: One of the primary benefits of these signs is that they can help increase the visibility of your product or brand. Interior floor graphics are typically placed in high-traffic areas where they will be seen by a lot of people. This increased visibility can lead to better brand awareness and, ultimately, more sales.
- Cost-effective advertising: Another great advantage of floor signs is that they are very cost-effective. When compared to other marketing tools like traditional advertising, these are a more economical way to reach your target audience.
- Versatile sign solution: Vinyl graphics used on floor spaces can perform multiple functions. They can be used to highlight products or sales. When you have a special event to promote, these are great ways to do it. These graphics are also perfect for adding seasonal décor.
- Eye-catching Both interior and exterior floor graphics effectively grab the attention of your target customers. These vibrant designs are hard to miss, especially since people often look at the ground when walking.
How to Use Floor Graphics
These versatile signs can be used in many ways to help your business. For one, they make for excellent wayfinding signs. Adding arrows on the floors makes it easier to lead people in specific directions. For instance, you can use this to direct customers to your store in a crowded mall.
Interior floor graphics are also popularly used for branding. Create a big, vibrant sign on the floor of your lobby area to welcome customers in. From the get-go, they’ll know exactly who and what your business is.
As well, these signs are ideal for advertising. Use floor signs to draw attention to in-store deals and promotions. These can even be used to lead customers to where they can find those deals.
Outdoors, these signs are effective as parking signs. They can indicate parking spaces and guide motorists in the right direction, thus creating a more organized parking space.
Get Custom Floor Signs Today
The versatility and ease of use of floor signs and graphics are unmatched. They are a wonderful addition to your business space. Best of all, they are easy and affordable to use.
For high-quality floor signs, Louisville Custom Signs can help. We are a full-service sign company in Louisville, KY. Our team offers a wide selection of sign options to satisfy your business needs.
Talk to us about adding vinyl graphics to your floor spaces today. Contact us and get a free estimate.